Over the past couple months I've hosted several webinars helping cleaning businesses "get found" on the Internet, whether by SEO techniques or through the local search engines like Google Local and Yahoo Local. The majority of cleaning businesses are not doing a very good job of getting their share of the pie when it comes to being found by people searching for cleaning businesses in their area.
Let's take a look at the results for a search for a cleaning company in Tucson. (click on the map to enlarge the picture)
You'll notice that the company I clicked on has their logo in their profile and they have 9 customer reviews. If I was searching for a cleaning company, I'd take a look at this one because they obviously have a loyal following.
Notice the blue arrows on the map, which are pointing out small dots all over the map that don't have the letter balloon. This means that Google has found these companies, but these companies have not "claimed" their dot! So all the information you can get is the name and location. But if I click on the highlighted business I can read all the reviews, get a 20% off coupon, and click through to their website to learn more. Furthermore, these "little dots" do not show up in the search results next to the map - only the ones with the letters do.
Isn't this the position YOU want to be in?
If you want to learn more about this topic I have several links for you:
How to Use Your Website to Keep Customers and Generate New Customers (this is a WMV file download)
Website Reviews for Residential Cleaning Companies (watch online)
Website Reviews for Commercial Cleaning Companies (watch online)
Cleaning Business Website Resources:
On Top Local Search - If you have a website, we'll submit it to 20 of the top local search engines (if we can't get you listed, you don't pay a thing!)
Cleaning Business Websites - If you need a website for your cleaning business, THIS is the place to get it (On Top Local Search included)